We only accept advertising according to a set of predefined rules and guidelines. Steelguru has the sole right to interpret and enforce these guidelines and may change them at any time by issuing a revised set of rules.

Steelguru can refuse advertising that is not found to be ethical and in line with Steelguru ethical guidelines.

Advertising must not be related to any of the following: tobacco, weapons, firearms, ammunition, fireworks, pornography or gambling.

Steelguru will not permit advertising for illegal products. Advertising must not contain fraudulent, deceptive or offensive material, including material that misrepresents or ridicules people on the basis of age, race, color, religion, sex or physical handicap.

Steelguru Advertising Standards Board must approve all advertisements before they can go live.

Steelguru acceptance of an advertisement cannot be considered an endorsement of the products/services and the company cannot be held responsible in any way.

All ads must identify the advertiser. Advertising that could be mistaken for editorial content will be labeled as "Advertisement" by Steelguru.

Steelguru reserves the right to reject, cancel or remove advertising for any reason and will provide prompt notice to the advertiser upon rejection or cancellation.

Steelguru intends to comply with all local and international rules of advertising in a given country of operation. All advertisers and sponsors must therefore do the same. It is the responsibility of the advertiser to ensure that this is the case. This includes special rules for pharmaceutical advertising aimed at physicians and consumers. If Steelguru becomes aware of a breach, Steelguru may remove the advertising.