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DP World Signs Up as Global Logistics Partner of Royal Challengers Bangalore

Logistic News - Published on Mon, 21 Sep 2020

Image Source: DP World Royal Challengers Bangalore
Leading global provider of smart logistics solutions DP World and Royal Challengers Bangalore have signed a long-term Sponsorship Agreement, making DP World the Global Logistics Partner of the team. RCB and DP World’s partnership is built on a set of shared values. The team is studded with iconic players who epitomize these values both on and off the field. Under the partnership, DP World will leverage its global logistics experience to support RCB in their logistics requirements. With the decision to move the T20 tournament to the United Arab Emirates, DP World and Royal Challengers Bangalore are collaborating closely to ensure seamless movement and time-definite delivery of Training Gear as well as Match Kits from India to Dubai.

The new partnership with RCB brings Cricket into DP World’s expanding portfolio of international sports partnerships, which also includes Golf and Formula 1. DP World is a Global Partner of the European Tour and Title Sponsor of the DP World Tour Championship. The company also features European Golf icon Ian Poulter as its Global Brand Ambassador. Earlier this year, DP World announced its tie-up with Renault as Title Partner and Official Logistics Partner of the Renault DP World F1 Team. DP World is building on these powerful global partnerships as a part of its marketing strategy, which involves deeper brand engagement with international audiences.

The tournament is set to commence from September 19, with RCB playing its first match against Sunrisers Hyderabad on September 21.

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Posted By : Yogender Pancholi on Mon, 21 Sep 2020
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