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Ford starts production of Puma crossover

Auto News - Published on Mon, 14 Oct 2019

Image Source: Ford
Volume production of the innovative and electrified new Ford Puma is now underway at Ford’s state-of-the-art manufacturing facility in Craiova, Romania. Offered with advanced Ford EcoBoost Hybrid 48-volt electrified powertrain technology, Ford’s new SUV-inspired compact crossover is the first hybrid vehicle to be manufactured in Romania. Ford has employed an additional 1,700 staff and invested approximately EUR 200 million at its Craiova facility to support production of the model that combines mild-hybrid fuel efficiency, best-in-class uncompromised load space and seductive style taking Ford’s total investment in Craiova to almost EUR 1.5 billion since 2008.

The new Ford Puma is among eight electrified vehicles that Ford is bringing to market in Europe this year. Earlier this year, Ford announced that every new Ford passenger vehicle nameplate will include an electrified option either a mild-hybrid, full-hybrid, plug in hybrid or all-electric delivering one of the most comprehensive line-ups of electrified options for European customers. The company expects electrified powertrains to account for more than half of the company’s passenger vehicle sales by the end of 2022.

Mr Stuart Rowley, president, Ford of Europe said that “New Puma represents the next chapter in Ford’s human centric design philosophy that is elevating the quality, technology-rich and fun-to-drive DNA of the Ford brand in Europe. I have no doubt that Puma will be a huge success across Europe.”

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Posted By : Ratan Singh on Mon, 14 Oct 2019
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