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HMSI claims to record 80pct growth in Akshay Tritiya

Auto News - Published on Mon, 23 Apr 2018

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ETAuto reported that the Indian subsidiary of the Japanese two-wheeler manufacturer Honda 2Wheelers India claimed that its single day retails has increased by more than 80 per cent on Akshay Tritiya. The two-wheelers maker has breached the highest-ever mark for the first time on Akshay Tritiya.

Recently, the automaker closed the fiscal 2017-18 with all-time high sales of 6 million units. The company claimed that within the regions, West India once again led the festive buying, followed by the South and Central regions.

Honda Activa led strong as India’s first choice for festival buying, while Honda CB shine was the most popular in motorcycle retails.

With motorcycle industry returning to double-digit growth for the first time in 6 years, festive buying sentiment was strong across segments.

It said that retails of Honda Dream series of 110cc entry-level motorcycles (CD 110 Dream, Dream Neo and Dream Yuga) grew by 300 per cent plus.

Mr Yadvinder Singh Guleria, senior vice president - Sales & Marketing, Honda Motorcycle & Scooter India, said that “Akshay Tritiya being the first major festival of the year, is a barometer of the mood of economy and buying sentiments. What is most encouraging is that retails surpassed our expectations and grew by over 80 per cent.”

Mr Guleria said that “The year 2018 has firmly started on a positive note for us. This is why, we at Honda are delighted that ever highest number of customers purchased a Honda two-wheeler in the single day of Akshay Tritiya.”

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Posted By : Amom Remju on Mon, 23 Apr 2018
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