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Mercedes-Benz to Present 40 Mercedes-Benz EQC at Laver Cup

Auto News - Published on Fri, 20 Sep 2019

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The Laver Cup will be held in Geneva, Switzerland. After the debut in Prague in 2017 and the staging in Chicago in 2018, the top tennis tournament returns to Europe this year. Swiss Roger Federer together with Team Europe intends to win for the third time in the third edition in front of his home crowd. For the first time, the Mercedes Benz fleet at an event comprises over 40 all-electric Mercedes-Benz EQC models (combined power consumption: 20.8 – 19.7 kWh/100 km; combined CO2 emissions: 0g/km). The EQC leads the shuttle fleet with which the Stuttgart-based brand ensures the mobility of the players, officials and selected guests at the event. Furthermore, the new EQV, the first electric people carrier from Mercedes-Benz, will be presented at the Laver Cup on the advertising boards around the court. The innovative tennis format was started by Roger Federer in 2017. Top players from different countries compete jointly against each other in a Team Europe or Team World. This results in constellations otherwise not seen on the tour highly competitive with thrilling matches and great background stories.

Ms Bettina Fetzer, Head of Mercedes Benz Cars Marketing said that "The Laver Cup brings together a number of players from Europe and the world in two teams – a highlight for any tennis fan. The tournament proves spirit of age and combines tradition, innovation and teamplay. With the EQC, we want to do our part for this modern and visionary event. The will to rethink things in an unconventional way that is also what drives us in the area of mobility every day."

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Posted By : Mohan Sharma on Fri, 20 Sep 2019
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