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Toyota Starts Producing New Yaris at Valenciennes Plant in Northern France

Auto News - Published on Thu, 09 Jul 2020

Image Source: Toyota Yaris France
Toyota Motor Manufacturing France has started production of the new generation Toyota Yaris at its manufacturing plant in Valenciennes in Northern France on July 6. The fourth generation of Toyota’s best-selling model in Europe is the first compact car built on the Toyota New Global Architecture GA-B platform, which provides the foundation for enhanced dynamic performance, improved ride, handling and safety, and eye-catching design.

An additional investment of EUR 300 million, equivalent of half of Toyota Motor Manufacturing France’s initial investment, has been made to enable TNGA-based vehicle production. All the shop floors have been modernised with new equipment and technologies for improved ergonomics and performance. Amongst these works, one of the major expansions took place in the plastics shop with an additional surface of 3,500 square meters to accommodate new injection and paint lines, which in turn allow for in-house production of new plastic parts. Toyota Motor Manufacturing France expects the number of its permanent employees to reach three thousand six hundred by the end of 2020, out of a total employment of four thousand eight hundred.

Toyota Motor Manufacturing France has become the fourth plant in Europe to have introduced TNGA-based vehicle production after Toyota Motor Manufacturing Turkey making Toyota C-HR and Corolla Sedan, Toyota Motor Manufacturing UK in Burnaston making Corolla Hatchback and Touring Sports and Toyota Motor Russia making Camry and RAV4. This investment further strengthens Toyota Motor Europe’s strategy to localise production and maximise manufacturing capacity. Toyota’s localisation strategy equally encompasses production of main vehicle components: the new Yaris is equipped with the latest generation of the 1.5L TNGA engine which is also made in Europe at Toyota Motor Manufacturing Poland.

The Toyota Yaris is at the heart of Toyota’s European success story enjoying sustained popularity and an excellent reputation for consistent innovation. In 2019, Yaris accounted for more than 20% of Toyota’s sales in Europe with Two Hundred Twenty Four Thousand Three Hundred Sixty Eight units.

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Posted By : Yogender Pancholi on Thu, 09 Jul 2020
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