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Japanese earthquake - Honda Thailand plant may be back to normal by September

Steel News - Published on Wed, 01 Jun 2011

Bangkok Post reported that after struggling for more than two months, Honda\'s Thailand plant will be back to normal by September 2011, a few months behind its rivals.

Production of the Honda Brio, Thailand\'s second eco car after the Nissan March, will start June 2011 and will gradually increase to full capacity by September 2011.

Delivery of Brio cars to customers will also begin next month after Honda took about 5,000 orders, mostly from the Bangkok International Motor Show in March and April.

Honda Automobile Thailand ceased Brio production and stopped taking orders, and also cut the production of other car models, because of the shortage of parts imported from Japan following the devastating earthquake there. The groundbreaking car was scheduled to hit showrooms in March but the disruption of parts supplies to Thailand stalled production.

Bangkok based Asian Honda Motor said Honda was currently making adjustments to its production volume in the Asia-Oceania region based on the parts supply situation from Japan. Since the parts supply is now expected to increase gradually, production volumes will be increased starting in July 2011. Production at almost all automotive plants in the region is expected to be normalized in August and September 2011.

Honda Automobile Thailand also said it would ramp up auto production at its facility in Ayutthaya to 80% in July and to resume normal production from September onward. The move follows recent updates that the supply of auto parts from Japan was gradually improving in the aftermath of the March 2011 earthquake.

Mr Atsushi Fujimoto president of Honda Automobile Thailand said that the production for Brio would resume this September to meet customers\' orders that were received when the fuel efficient eco car made its world premiere debut in Thailand.

Honda continues to take customers\' bookings for the Jazz, City, Civic, Accord, CR-V and Indonesian built Freed at all its showrooms nationwide.

(Sourced from

Posted By : admin on Wed, 01 Jun 2011
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